The goal is to create a gelato shop that incorporates fresh and natural ingredients for a fresh and natural life. All gelato will be made in-house, by people who are dedicated to the craft of delicious gelato. The shop will also package and ship gelato nationally through their online website. Every interaction, online or in person, will be treated in the same way. The company will make sure the experience for the customers is positive and inviting, just like their gelato. We want to bring Gioia to the world.